Bucket or Pipeline?

“I would rather earn one percent off 100 people’s efforts than 100 percent off my own efforts”
J. Paul Getty.

Is This How You Are Planning Your Retirement?

Have you ever wondered how are you going to pay your bills when you stop working today?

Before the water systems was modernized, people had to bring buckets to collect water from the rivers or wells to their houses.

Burke Hedges, in his book “Parable of the Pipeline“, explains that going to work is a similar phenomenon.


If you have a job or profession or even a traditional business that requires you to trade your time and talent for money like Bruno, you essentially work each day to “fill a bucket” with money.


Getting a better position or deal still requires you to trade your time and talent for money. It will only give you a fuller bucket. The moment you stop working, you stop earning money!


Wouldn’t it be better and smarter to build a pipeline like Pablo and have money flowing into your life even when you’ve stopped working?

Who would you want to be like:
Bruno the Bucket Carrier or Pablo the Pipeline Builder?

Please click on the URL if your browser does not start playing the swf video 
Please right-click over this 10 minutes long ‘Parable of the Pipeline’ video to control it.

This is a classic story of two friends, faced with a business challenge, and their different approaches to that challenge.

The challenge was getting water from the top of a mountain, to the village down below and be compensated for their work.

Bruno took the traditional route to solve the problem.
He worked hard.
He carried bucket after bucket, made trip after trip, and earned his keep.
So he started working harder.
He worked longer hours.
He used larger buckets.
And he earned more money as a result.

Pablo after taking the traditional approach for a while, decided to stop and think about how he could be more effective.
He decided to build a pipeline.
His work took much longer.
His income reduced greatly, as much of his time was spent building this pipeline.

Everyone called him crazy. Even his friend, Bruno with the buckets.
Two years later, the pipeline started to work. Water started to flow.
And so did Pablo’s income.

He was able to stop working, but have money coming in to him every day.
While his friend, Bruno with the buckets, was stuck with his job… and stuck with no income if he stopped working.

This metaphor describes Bruno, the traditional 9-to-5 employee, versus Pablo, the entrepreneur who builds a system which can generate passive income.

You are welcome to download a copy of the synopsis of
Burke Hedges’ Pipeline Parable for your reading pleasure.

Food for thought…

Carry Buckets:
If you work a 40 hour week at $30 an hour for 50 weeks a year, your productive hours are 2,000 or $60,000 a year.
This translates to only 80,000 (2,000×40) income generating hours or $2,400,000 ($60,000×40) for 40 years of your working life.

Can you afford to stop working with what you are doing today when you have to keep on paying for a house, car, food, clothing, medical bills, education for your children and holidays etc.?

To those who are better off financially but have yet to plan for your retirement, you might want to use the CPF Retirement Estimator to find out if you are indeed as financially well off as you assumed to be after your retirement.

The screen-shot below requires you to have a saving of more than $417K to enjoy a monthly expenditure of $2,000 for the next 20 years…

Note: You will need to save twice as much i.e. $834K if you have a dependent spouse to care for.

Will you have the disposable assets to maintain the lifestyle you desire after your retirement?

If your answer is No, then you need to do more than what you are saving today for your retirement!
The problem is that there is a limit on what you can earn alone during your productive years.

Moreover, as a bucket carrier, your income stops the moment you stopped working!

So what is the option?

Build Pipelines:
What if you can build once, a 1,000 strong team working just 4 hours per week and contributing to your income?
Wouldn’t you get to enjoy the same 80,000 (1,000x4x20) income generating hours in just 20 weeks and the same $2,400,000 (80,000x$30) from your team?

With your team in place, you can take frequent breaks, go on extended vacations, eat, play and sleep well, knowing that your team will continue to work to contribute to your income!

Now, which do you think: bucket carrying or pipeline building is the better option to pay your bills and saving for your retirement when you have to stop working someday?

If you are convinced that building pipeline makes sense, then do consider Atomy as a pipeline that you can start building right away.

If a fresh graduate can do well in Atomy within a few months, so can we.

All it takes to succeed is your time, passion and patience.

Find out Why Atomy may be the pipeline that you have been waiting for.

Top of Page


4 thoughts on “Bucket or Pipeline?

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s